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Weekend Reading // 15

Neha SharmaComment

Hope you've all had a great weekend! This week, I wanted to focus a little more on sharing links that I've found that have to do with helping out new and seasoned bloggers with their site, blog content, and brand. The more you blog, the more you find your voice, what's important to you, and why you're doing it all in the first place. Once you find your reason, everything else will start to fall into place.

  • If you're a Squarespace user like myself, I highly recommend that you check out the Squarespace posts on Lauren's site. They're extremely useful whether you're thinking about making the switch over from another blogging platform like Wordpress or Blogger, or even if you've been using Squarespace for a while and just want to learn more about it. I've been using Squarespace for almost two years and I'm learning little things here and there from her posts!
  • One of my favorite YouTubers is Vivianna over at ViviannaDoesMakeup. On her blog, she posted about her blogging kit from cameras to lighting and also included tips for new bloggers. I adore her to pieces because I love the way she talks and writes. If you watch her YouTube videos and read her blog posts, you'll see that she stays true to herself and there's always a bit of quirkiness thrown in there. She's never trying to be anyone she's not and I love that about her. Also, she includes a link in the post to a series that she did with another YouTuber, Lily, where they made videos talking about... Well... How they make videos! Lily and Anna discussed their video setups, their equipment, how they shoot photos for their blogs, their blogging tips, and more. Definitely useful for anyone who wants to get into blogging or even vlogging!
  • While we're on the topic of blogs, let's talking about branding. If you want to start rebranding your blog/website, a good place to start would be the Brand Discovery Workbook that Nesha created (pictured above). You can print off the PDF, fill out the questions (and be true to yourself and your business when you do it!), and then start your rebranding process. A brand is so much more than a logo. It's the design, the voice, the content, and more. Take your time and do it well and then you won't find yourself trying to rebrand every six months. One of my goals for this year is to do a complete rebranding process with my blog and business. Let's get to it!